Get the Blue Checkmark: Meta’s Paid Verification Service
Meta, the parent company of Facebook and Instagram, has announced that it will be launching a paid verification service on both platforms. The service will cost $11.99 per month on web and $14.99 per month on mobile. This new feature, called “Meta Verified,” will allow users to obtain a verified badge, increased visibility, prioritized customer support, and additional protections against impersonation.
Meta has emphasized that the verification service will be an important step towards increasing authenticity and security on its platforms. The company has stated that the service will require users to verify their identity with a government ID before they can access the features offered by Meta Verified.
Initially, the feature will be rolled out in Australia and New Zealand this week, with plans to launch it in more countries soon. CEO Mark Zuckerberg has described the new feature as a way to increase security and authenticity across Facebook and Instagram, both of which have faced criticism in recent years over their handling of misinformation and the spread of false news.
The Meta Verified service has been met with mixed reactions from users and industry experts. Some have praised the increased security and protections against impersonation, while others have criticized the service as being yet another way for Facebook and Instagram to profit from their users.
It remains to be seen whether the Meta Verified service will be successful in achieving its goals of increasing authenticity and security on Facebook and Instagram. However, with the rise of online scams and fake accounts, it is clear that users are increasingly concerned about the safety and security of their personal information online.
While some have drawn comparisons between Meta’s new subscription and Twitter Blue, Meta is taking account authenticity seriously by requiring government IDs and offering additional safeguards against fake accounts. Time will tell whether this service will help to increase authenticity and security across the platform or lead to a flood of fake verified accounts.
